Italophiles, take note: Lamborghini has announced it's built the 10,000th Gallardo. Naturally, the supercar manufacturer is pleased with this performance, pointing out that the now ubiquitous Gallardo is officially the most successful model Lamborghini has ever created. Says Stephan Winkelmann, President and CEO of Automobili Lamborghini.:
The Lamborghini brand is extreme, uncompromising and Italian, and the Lamborghini Gallardo has played an exemplary role in defining and delivering our brand reputation into our worldwide markets. Today Lamborghini is represented in 45 countries by over 120 dealers, with the strength and presence of the Gallardo product playing a significant role in the growth and recognition of our brand.
We feel obligated to point out that such success in the marketplace is something of a double-edged sword for Lamborghini. One reason exotic machines from manufacturers like Lamborghini have been so revered in the past is due to their rarity and exclusivity. One the flip side, small-scale automakers simply cannot continue to compete on a global scale without runaway success stories like the Gallardo.
That said, feel free to click on past the break as Lamborghini recounts the history of its Gallardo and to find out where lucky number 10,000 is headed.
[Source: Lamborghini]
Saturday, June 26, 2010
Lamborghini builds 10,000th Gallardo
11:57 AM
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